A questions we receive time and again is, “What is the most appropriate colour scheme for my Claytorial?”
Since a Claytorial is fully customized, colour becomes an important factor in how you wish your audience/ clients to view your organization.
For example, blue is often seen as the colour of corporations and technology, while green is starting to be associated with eco-conscious businesses. Orange, though not very practical, embodies enthusiasm and optimism.
For more examples that might help you decide on which colours are best for your organization, read on. http://sparxoo.com/2009/02/09/colors-of-economy/
We are extremely pleased with our latest explanation video for Wiggio.com, and we hope you find it helpful in explaining the wonderful company it represents. Wiggio saw more than 10,000 users sign up in the week following the release of their Claytorial. They feel their video has been a useful tool in explaining how Wiggio truly makes it so much easier to work in groups.
Wiggio’s services are straight-forward and easy to use, but there are a lot of them. With a multitude of elements to develop, this Claytorial presented a challenge. We rose the occasion, got creative, and we think we aced it. We feel our Claytorial for Wiggio hits the main points in our trademark easy-to-understand style, all with a hot, Clay-tastic look.
What do YOU think? The Wiggio video is now up on their site, so venture over and check it out. While you’re at it, sign up your group (family, class, band, anything!) and try collaborating on Wiggio yourself.
Common Craft has posted a blog entry listing “Explainers to watch in 2009.” The team at Claytorial was excited to see our name on that list, along with some other members of the Explanation Network, including our friend over at Nutintuit, Joshua Gunn, who does the web video series “In A Nutshell”. Gunn recently completed a video of the Robert Frost poem, “The Road Not Taken.” Another useful blog that made Common Craft’s list is Explainist, written by former members of the HowStuffWorks.com team.
The holidays are a few weeks behind us, and it’s time to get back into a creative mindset. Claytorial is looking forward to getting some serious explaining done in 2009, and we have projects in the works with some fantastic companies.
This year, we are also looking forward to meeting other inspirational explanation experts. The ace video-makers at Common Craft have been a guiding light for us. Our ambition is to do the same for other organizations out there that are trying to make the world a little bit easier to understand.
Best wishes to all in 2009!
We’re excited to present our newest Claytorial, designed for the interactive magazine More2girls.com. Our development team has had tons of fun working on this project, and the final Claytorial gives a great overview of how to get started at More2girls.com.
More2girls.com is an interactive magazine for teenage girls, focused on making the world a better place. From raising awareness about environmental issues to promoting the power of serving others, the More2girls mission is crafted to help teen girls realize their full potential.
More2girls has been an absolute delight to work with. Claytorial has been extremely happy to be a part of this project. We hope you enjoy the video!
Things are rolling along here at Claytorial. Our creative team has done some exceptional work in customizing our next video. The first teaser for More2girls was great, and this second one gives a better idea of what to anticipate. We’re really excited about it!

We have just recently started on a project for More2girls.com, an interactive magazine in Toronto. Their site hasn’t gone live yet, but we thought we would put up a bit of a teaser image of their Claytorial , which will launch before Christmas.
Stay tuned!

We have been thinking for some time in developing a Claytorial on SEO ( Search Engine Optimization) and after some creative thought, we have come up with one of our newest characters. Were not exactly sure on a name at the moment, but are tossing around a few ideas. Were hoping to add this creative creature beside our other Claytorial characters.Any suggestions?

We have had an amazing last few days. In the last week we have not only met and spoken to many unique companies that share the love for innovative creative custom videos, but we have also spoken to people that share their own interest in the production of these explanatory videos. The people at Claytorials would like to thank Common Craft for bringing us all together, and wishes the best of luck to all inspiring video producers out there. We look forward to hearing from many creative minds out there.
This weekend starting at 10am Saturday, the brilliant minds of the Emerald City are coming together for 24hours at Mind Camp Seattle 5.0. From what I can take of it, its very similar to the open source networking order of Bar Camp. Being based in Vancouver, we will try our best to to attend and get a feel for what our friends in Seattle are up to.
If things work out well, we may even find ourselves at the Seahawks game on Sunday.